• My Professional Certifications

    Because working with someone skilled is important!

    Google Analytics Certification

    Google Analytics Individual Qualification

    Google Ads Certification

    Google Ads Search Certification

    Bing Ads Certification

    Bing Ads Accredited Professional

  • Skills

    Online Marketing, Digital Strategy, Search Engine Marketing, Pay-Per-Click, Google Adwords, Bing Ads, Search Engine Optimization, Keyword Research, Backlinking Strategies, Social Media, Content Management System, Wordpress, Drupal, Magento, SquareSpace, Project Management, Web Analytics, Google Analytics, Metrics Analysis, Website Management, CMS, SEO, SEO Audit, SEM, PPC, SMM, SMO, Content Marketing, Marketing Automation & Email Marketing

  • Work Experience

    Logo SeaSand Digital

    SEO & PPC Consultant

    SeaSand Digital | Scottsdale, AZ, United States
    01/2020 - Present

    ▶SeaSand Digital is an Arizona-based digital marketing agency. We are committed to helping our clients achieve greater ROI from their SEO and digital advertising efforts (including Google Ads, Facebook Ads and Linkedin Ads).

    GoDaddy logo

    Marketing Operations Technologist

    GoDaddy | Tempe, AZ, United States
    10/2021 - Present

    ▶Content creation built with SEO best practices in mind with collaboration of product managers and channel managers

    ▶A/B tests creation on landing pages to optimize conversion rate
    ▶Maintain personalized customer experience on corporate website with content and messaging
    ▶Creation and maintenance of audience segments to personalize on the website

    M&C Saatchi Performance Logo

    Sr. Planner, Search & Social

    M&C Saatchi Performance | Scottsdale, AZ, United States
    05/2021 - 09/2021

    Highlights:
    ▶ Managed the full life cycle of campaigns (strategy, in-platform setup, optimization, reporting, next steps) with the support of junior team members
    ▶ Creation of media plans, post-campaign analyses, and monthly/quarterly business reviews
    ▶ Platforms managed include Google Ads, Facebook Ads, Amazon Advertising & Apple Search Ads.

     

    🏆 Key Achievements:


    ★ Managed Search & Social campaigns for 6 international clients such as Amazon or Quizlet
    ★ Managed monthly budgets up to $300,000

    Nephila Marketing logo

    Digital Marketing Specialist

    Nephila Marketing | San Diego, CA, United States
    06/2020 - 04/2021

    ▶ Managing and improving Paid Advertising for 10+ clients in the emerging technologies
    industry (SaaS, IT, ISP, etc.) 📈
    ▶Execution & Optimization of campaigns performance on Google Ads, LinkedIn Ads & Twitter Ads
    ▶ SEO audits, recommendations & reporting provided to clients

     

    🏆 Key Achievements:

    ★ Managed Paid Search & Social campaigns for clients with a monthly budget of up to $45,000
    ★ Increased average Conversion Rate by 900% & reduced CPL by 87% over prior results for a SaaS client

    National Pen logo

    Digital Marketing Specialist

    National Pen | San Diego, CA, United States
    06/2019 - 04/2020

    ▶Execute Paid Search, Shopping, and Display campaigns from end-to-end (Google & Bing Ads).
    ▶ Optimization of campaigns to meet ROI goals

    ▶ Management of the affiliate program with 150+ affiliates

     

    🏆 Key Achievements:

    ★ Managed a monthly budget consistently over $600K
    ★ Achieved an average 12X in ROI from the affiliate program
    ★ Aligned Paid Search strategies across North America accounts

    TTEC logo

    Social Media Marketing Strategist

    TTEC (formerly TeleTech) | Phoenix, AZ, United States
    11/2018 - 06/2019

    ▶Received a 3-week in-depth training from Facebook (powered by TTEC)
    ▶ Provided strategies to 200+ advertisers in order to improve ROI and results for their paid campaigns on Facebook and Instagram through consultation and education.
     

    🏆 Key Achievements:

    ★ My strategies helped one of my client to reduce CPC by 40% and increase CTR by 66%
    ★ Achieved a 2.7X ROAS for an e-commerce client I helped
    ★ Helped a tech company to increase their leads by 32%

    Get Visible logo

    SEO & PPC Consultant

    Get Visible (formerly LA Dezign) | Scottsdale, AZ, United States
    03/2016 - 04/2017

    ▶Provided Search Engine Marketing strategies for 15+ clients in areas like SEO, PPC & Social Media. Worked closely with managers and colleagues to deliver results. Trained and oversaw a new intern about digital marketing strategies and best practices.

     

    🏆 Key Achievements:

    ★ Increase in organic traffic for clients up to 43%
    ★ Improved CTR and ROI for PPC campaigns up to 37% over prior results
    ★ Growth of the outreach contact database by 207%

  • Education

    ISC Paris logo

    ISC Paris School of Management

    2011 - 2015

    Master's Degree with honors in Information Systems Management (Paris, France)

     

    Courses include:

    - Website Creation

    - Web Design

    - Digital Marketing

    - Business Planning

    - Project Management

    - Innovation Management

    - Business Consulting

    - Blue Ocean Strategy

    - Customer Relationship Management (CRM)

    - Enterprise Resource Planning (ERP)

    - BI & Datamining

    HiST University logo

    Høgskolen i Sør-Trøndelag (HiST)

    08/2012 - 12/2012

    Academic Exchange Program for one semester in Business & Management (Trondheim, Norway)

     

    Courses include:

    - Managing Business Relationships

    - Business English

    - Consumer Behavior

    - Leadership & Communication

    - Norwegian Economy & Culture

    EPSI Paris logo

    EPSI Paris

    2009 - 2011

    Associate's Degree in Information Technology (Paris, France)

     

    Courses include:

    - Programming (VB.Net, C#, SQL, Javascript)
    - Database Management

    - Web programming (HTML, CSS & PHP)

    - Networks Administration

All Posts
×